Ricky Powell: an unexpected interview about jazz, sustainability and dreams

Hotel Zoo-Berlin. 10,30 am. We have an appointment with the famed New York City street photographer Ricky Powell, currently residing in Greenwich Village. This legendary photographer specializes in the environmental portrait. Powell initially rose to fame because of his work with LL Cool J, RUN DMC and The Beastie Boys and he is well-known for his intimate photographs.

Ricky Powell, Street photographer, photography, dedicated brand, hotel Zoo Berlin, rap, Beastie Boys, the individualist, jazz, sustainability, sustainable fashion, seek exhibition, berlin

Ricky Powell. © Jens Wittwer 

His photographs simultaneously convey intimacy and detachment, as they provide a unique lense through which the viewer can analyze the mundane. Powell considers the relationship between the photographer and the photograph to be a chemical connection of some sort. He came to Berlin because he is part of a sustainable fashion project, lead by the sustainable street fashion brand Dedicated. This brand wants to be the positive alternative, to always use the most sustainable fabrics and to secure decent working conditions for both farmers and workers. Ricky Powell loves this project. That is why some of his great pictures are featured in a capsule collection of sustainable t-shirts.

Currently, the legendary photographer Ricky Powell is working on his forthcoming book, The Individualist

We are excited, with lots of questions in our pocket… He is at the bar, having a smoothie with the PR responsables of the hotel. There is a place in the lobby where one of Ricky Powell’s pictures can fix perfectly. Images comes and go, inspiration flows in the air, he gives us a hug and starts to talk about funny things that make us laugh.

Ricky Powell, Street photographer, photography, dedicated brand, hotel Zoo Berlin, rap, Beastie Boys, the individualist, jazz, sustainability, sustainable fashion, seek exhibition, berlin

Ricky Powell, Street photographer, photography, dedicated brand, hotel Zoo Berlin, rap, Beastie Boys, the individualist, jazz, sustainability, sustainable fashion, seek exhibition, berlin

Ricky Powell, Street photographer, photography, dedicated brand, hotel Zoo Berlin, rap, Beastie Boys, the individualist, jazz, sustainability, sustainable fashion, seek exhibition, berlin

Ricky Powell, Street photographer, photography, dedicated brand, hotel Zoo Berlin, rap, Beastie Boys, the individualist, jazz, sustainability, sustainable fashion, seek exhibition, berlin

Ricky Powell, photographed by © Jens Wittwer 

Funny, fresh and, above all, umpredictable… We get into his most reserved side, where he feels comfortable, talking about street photography, jazz, sustainability, inspirations, changing times, Berlin and New York. We really like him and the way he looks to the future.

+ Special thanks to Dedicated Brand and Hotel Zoo Berlin, for their friendly and happy vibes.