{"id":9217,"date":"2017-04-18T13:22:00","date_gmt":"2017-04-18T11:22:00","guid":{"rendered":"http:\/\/luxiders.com.w01cc729.kasserver.com\/?p=9217"},"modified":"2023-01-16T16:23:32","modified_gmt":"2023-01-16T15:23:32","slug":"ferragamo-lanza-orange-fiber","status":"publish","type":"post","link":"https:\/\/luxiders.com\/es\/ferragamo-lanza-orange-fiber\/","title":{"rendered":"Ferragamo lanza Orange Fiber, moda ecol\u00f3gica hecha de c\u00edtricos"},"content":{"rendered":"
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Salvatore Ferragamo saca pecho en el tema de la moda ecol\u00f3gica. Siguiendo la estela de otros dise\u00f1adores de moda de alto lujo -como Vivienne Westwood<\/a>, Stella McCartney, Viktor&Rolf<\/a>, Stella Jean y Prada<\/a>-, la firma de lujo italiana se sube al tren de la sostenibilidad con el lanzamiento de una Colecci\u00f3n C\u00e1psula de moda realizada con restos\u00a0de c\u00edtricos. S\u00ed, s\u00ed\u2026 todo es posible en el mundo de la moda\u2026 y m\u00e1s si una marca de lujo se lo propone.<\/strong><\/h2>\n

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La colecci\u00f3n Orange Fiber de Ferragamo es un proyecto exclusivo dedicado a la sostenibilidad y la innovaci\u00f3n. Ser\u00e1 lanzada al mercado por la casa florentina el pr\u00f3ximo D\u00eda de la Tierra, el 22 de abril.<\/p>\n

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Para recibir el Newsletter de Luxiders Magazine,\u00a0suscr\u00edbete aqu\u00ed<\/a><\/em><\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n \n\n

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Un Ferragamo con zumo de c\u00edtricos<\/h2>\n

Siempre hemos admirado a Ferragamo por ser una marca con un importante legado en la pasi\u00f3n por los art\u00edculos artesanos y asociada siempre a la cultura de la calidad y la b\u00fasqueda de la innovaci\u00f3n. Pero tenemos que decir que ahora nos gusta a\u00fan m\u00e1s. La firma florentina da ahora un paso de gigante para tomar posicionamiento entre las grandes marcas del lujo que quieren implicarse y alzar su poderosa voz ante el actual sistema de la moda, tan da\u00f1ino para el planeta.<\/p>\n

Con esta intenci\u00f3n, Ferragamo ha decidido celebrar la edici\u00f3n n\u00famero 47 del D\u00eda de la Tierra presentando la colecci\u00f3n Orange Fiber. Se trata de un proyecto green-fashion que combina la moda y el dise\u00f1o con una virtuosa producci\u00f3n en c\u00edrculo, usando solamente telas sostenibles de origen natural.<\/p>\n

Concretamente, el origen de la colecci\u00f3n de moda ecol\u00f3gica Orange Fiber reside en la fibra del mismo nombre, una patente italiana que hace posible producir por primera vez en el mundo telas con zumo de c\u00edtricos y da como resultado una colecci\u00f3n c\u00e1psula, mejorada por las exclusivas impresiones de dise\u00f1o.<\/p>\n <\/div>\n <\/div>\n

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La historia de dos estudiantes y un lim\u00f3n<\/h3>\n

Todo empez\u00f3 con la idea que tuvo A<\/strong>driana Santanocito,\u00a0<\/strong>que consist\u00eda en\u00a0crear telas sostenibles\u00a0para moda a partir de frutas\u00a0c\u00edtricas -o mejor a\u00fan- de lo que queda despu\u00e9s de exprimir el zumo, de m\u00e1s de 700.000 toneladas de derivados en Italia.<\/p>\n

Mientras\u00a0trabajaba en su tesis\u00a0de Dise\u00f1o de Moda, A<\/strong>driana Santanocito\u00a0<\/strong>decidi\u00f3 desarrollar esta idea junto a Enrica Arena<\/strong>, una estudiante\u00a0de Comunicaci\u00f3n y Cooperaci\u00f3n. Ambas consiguieron el\u00a0respaldo de la Universidad Polit\u00e9cnica de Mil\u00e1n<\/strong>, que dio viabilidad\u00a0a su idea. Pronto el sue\u00f1o de estas dos estudiantes fue transformado en la presentaci\u00f3n de una patente italiana, que fue extendida al protocolo internacional (EEUU, Brasil, M\u00e9xico y UE).<\/p>\n

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La idea de dos estudiantes -Adriana Santanocito y Enrica Arena-, las 700.000 toneladas de restos de c\u00edtricos de Italia y el respaldo de la Universidad Polit\u00e9cnica de Mil\u00e1n son los m\u00e1ximos responsables de la primera colecci\u00f3n de moda ecol\u00f3gica de Salvatore Ferragamo.<\/p>\n

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Desde el principio, Ferragamo quiso dedicarse unicum al proyecto. Preguntaron a Mario Trimarchi (Compasso d\u2019Oro 2016), arquitecto y dise\u00f1ador de la generaci\u00f3n mano libra, si quer\u00eda interpretar sus im\u00e1genes con su fuerte influencia mediterr\u00e1nea en estampados que pudieran capturar los or\u00edgenes m\u00e1s aut\u00e9nticos de Orange Fiber.<\/p>\n

El resultado llev\u00f3 a un sofisticado estudio centrado en la extraordinaria Sicilia. Inspirado en el tema de las intensas sombras de la naturaleza mediterr\u00e1nea del sur y las frutas, \u00e9l tambi\u00e9n ha a\u00f1adido secuencias m\u00e1s abstractas y literarias como dibujos de nubes flotando y flores.<\/p>\n

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Entre los campos de Sicilia, un compromiso<\/h3>\n

Desde estos dise\u00f1os estampados, el equipo estil\u00edstico de Ferragamo produjo una colecci\u00f3n hecha con cortes esenciales y l\u00edneas aplicadas en camisetas, vestidos, pantalones y fulares, con la delicadeza de las prendas de uso diario que abraza la naturalidad y el confort.<\/p>\n

El resultado: una oda a los campos sicilianos, la libertad del pensamiento, la frescura de la juventud y, lo m\u00e1s importante de todo, un homenaje a la naturaleza, con la que Ferragamo se compromete y de la que esperamos m\u00e1s ejemplos.<\/p>\n

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+ info: Salvatore\u00a0Ferragamo<\/a><\/p>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n ","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":9222,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[130],"tags":[143,1758,1759,1760],"class_list":{"0":"post-9217","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-moda-sostenible-lujo","8":"tag-eco-fashion-es","9":"tag-ferragamo-2","10":"tag-moda-de-lujo-ecologica","11":"tag-orange-fiber-2"},"acf":[],"yoast_head":"Ferragamo lanza Orange Fiber, su primera colecci\u00f3n de moda ecol\u00f3gica<\/title>\n<meta name=\"description\" content=\"Salvatore Ferragamo lanza Orange Fiber, su primera colecci\u00f3n de moda ecol\u00f3gica. 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