Fashion Needs a Reset: ‘Know-How’ Leads the Way, Says Première Vision Paris
The fashion industry is at a crossroads. As economic, ecological, and cultural shifts reshape our world, one thing is clear: fashion needs a reset. From February 11–13, 2025, Première Vision Paris will take center stage on it, spotlighting know-how as a solution. Preserved, reimagined, and championed by passionate individuals, know-how will redefine not only how clothes are made but also what they represent.
Craftsmanship as the Catalyst for Renewal
Fashion’s glossy exterior has long masked a reality of overproduction, waste, and environmental degradation. Coupled with increasing consumer demand for transparency, the industry faces an undeniable crisis.
In this challenging context, know-how, or expert craftsmanship, is emerging as a beacon of hope. From Italy’s family-run ateliers to Japan’s centuries-old dyeing techniques, craftsmanship celebrates skill, heritage, and sustainability. It offers a counter-narrative to fast fashion’s disposable culture by promoting longevity, quality, and respect for materials.
This February, the Première Vision Paris show will take center stage, spotlighting craftsmanship as a solution to fashion’s existential challenges. The event, running from February 11–13, 2025, will gather artisans, designers, and manufacturers from over 40 countries, showcasing the best in textiles, leather, and accessories. Know-how will take center stage during the February 2025 edition and all future February editions, showcasing the Spring-Summer collections. The event invites visitors to discover unique craftsmanship, whether contemporary or ancestral, and to explore the latest innovations in textiles, leather, accessories, and design. Spinners, weavers, tanners, designers, accessory manufacturers, and garment makers from around 40 countries—including Italy, France, Spain, Portugal, Japan, the United Kingdom, Belgium, South Korea, Turkey, and China—will gather for three days dedicated to this theme.
Florence Rousson, CEO of Première Vision, explains: “The key players in our industry are reintroducing circularity and regeneration, favoring alternative processes, smaller scales, sustainability, and long-term thinking (…) Bearers of culture, energy, and inspiration, they embody both historical and forward-looking richness, economic and intangible value, innovation and preservation.”
Hope in Heritage
While industry leaders embrace sustainable practices, consumers play a pivotal role in driving demand for meaningful change. By choosing quality over quantity, supporting local artisans, and asking critical questions about supply chains, shoppers can help shape a better future for fashion.
As the world grapples with climate change and shifting values, sustainable craftsmanship offers a much-needed reset. It is more than a return to tradition—it is a reimagining of what fashion can and should be: ethical, durable, and inspiring.
For those attending Première Vision Paris or following from afar, one thing is certain: the future of fashion is deeply rooted in its past, yet boldly stepping into the future.
For this first edition dedicated to showcasing know-how, all visitors will find inspiration at:
- Inspiration Forum (Hall 5), where stories of interwoven craftsmanship related to the season will be unveiled, and where a selection of leathers from French tanneries, dyed in the colors of the Première Vision range, will be showcased.
- 16 conferences, 25 pitches.
- Fashion Tech Second day:
- 11:00 AM – Keynote by Paul Mouginot (Scientific Advisor for FHCM);
- 12:00 PM – Guided tour of the Tech area;
- 2:00 PM – A series of 12 pitches, each lasting 15 minutes, presented by Tech exhibitors.
- Maison d’Exceptions: A space dedicated to exceptional artisanal techniques.
- Embroidery Demonstration: Brought to life
- NEW!!! Textile Lexicon: A guide to innovative and traditional fibers, focusing on fibers (synthetic, artificial, animal, etc.). This format catalogs and deciphers textile materials, identifying the characteristics of each fiber, from the most traditional to the most innovative.
- Inspirations Forum: Presenting new trends like upcycling and bio-based materials, inspired by themes such as “Re-fresh” and “Re-store.”
As announced several months ago, Première Vision Paris is maintaining its schedule of two annual, distinct, and complementary events.
RE-FRESH, RE-SET & RE-STORE
Three themes can be explored at the Inspiration Forum:
RE-FRESH: The season delves into airy structures and textile craftsmanship, combining industrial techniques with natural solutions while addressing current climate challenges.
RE-SET: The season highlights satins adorned with virtuoso embellishments, showcasing the excellence of both industrial and artisanal know-how.
RE-STORE: The season focuses on indigo and practices of recycling and upcycling, promoting responsible industrial craftsmanship for sustainable fashion.
Mathilde Hiron, a finalist in the Accessories competition of the 38th Hyères International Festival of Fashion, Photography, and Accessories, will unveil creations made in collaboration with French tanners for the occasion. To learn more about the Spring-Summer 26 season, Premiere Vision Paris will celebrate two fashion forums: Inspiration Forum (Hall 5) and Sourcing Solutions Forum (Hall 6), and will launch the new Accessories Index, designed to simplify accessory sourcing.
“This season, emerging trends highlight craftsmanship, versatility, innovation, and sustainability. There is a strong enthusiasm for lightweight, airy materials inspired by outdoor sports. Comfort is being redefined with cozy, flexible textiles, ranging from sportswear to streetwear. Sustainability takes center stage, with recycled and bio-based composite materials.” — Desolina Suter, Fashion Director, Première Vision.
+ All Images:
© Premiere Vision Paris
