Fashion for Good Museum Bids Farewell With Final Exhibition on Circularity

The Fashion for Good Museum in Amsterdam
marks its 6 year journey with a special fashion exhibition focused
on circularity, called "What Goes Around Comes Around." Honing in
on how circularity plays out in different circles of influence, the
exhibition showcases inspirational displays that make tangible
what a circular fashion industry will look like. The exhibition will be open to the public for 5 months. It is the grand finale, as the Museum is closing its doors.

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Today’s fashion industry is caught in a vicious cycle of ‘take-make-waste’ and this system has a growing negative impact on people and the planet. For instance, in Europe, the average consumer is responsible for 15 kilos of textile waste per year and these numbers are increasing. To address this, we need action from individuals, the industry and society alike to go from a linear take-make-waste model into one that is circular by design.

"What Goes Around Comes Around" pays homage to the extraordinary work of pioneering artists, innovators and designers working to shift the fashion industry with new solutions.

The Fashion for Good Museum is inviting you to come visit its final exhibition and learn from concrete examples, to understand the current state of the fashion industry, gain the tools for taking individual or collective action and be inspired by circular fashion available today. Designing for circularity means we need to design without creating waste or pollution, as all materials are continually reused instead of discarded. A circular system is restorative and regenerative and reduces pressure on natural resources. The ultimate goal of the exhibition is to put circularity into practice, help people envision a circular economy based on community practices and empower visitors to take collective action, starting in the museum but extending to their homes and daily lives.

We hereby invite you one last time to join the Good fashion movement, visit the final exhibition and contribute to the urgent action needed. The World Environment Day on June 5th, will mark the final day of the final exhibition.

Patchwork Family © Elzo Bonam

Through the exhibition and its public programme, which consists of
interactive workshops and educational events, the museum functions as a
community space where visitors are invited to learn, gain new perspectives
and are exposed to inspiring examples, building the skills and knowledge to
create positive change.

Atelier Reserve © Elzo Bonam

Designer duo Atelier Reserve © Elzo Bonam

Marga Weimans © Elzo Bonam

Patchwork Family © Elzo Bonam

WHAT GOES AROUND COMES AROUND

“We are highlighting three areas in What Goes Around Comes Around", explains curator Sophie Jager-van Duren at the Fashion for Good Museum. “First: new work by local artists Atelier Reservé and The Patchwork Family, design collectives working towards circularity, demonstrating what is happening right now. We are also showing looks from established designers
BOTTER, Ronald van der Kemp and Marga Weimans, Yuima Nakazato and Nicole McLaughlin. Second, the community, with an installation for visitors to participate in, planting the seed that we need each other to change the fashion system. Lastly, the industry - honing in on examples of innovations and technologies. We invited designers to create new work with circular
materials including Living Ink, MIRUM, Altmat and Biophilica.”

Katrin Ley, Managing Director Fashion for Good adds, “What Goes Around Comes Around showcases looks from recent capsule collections featuring implemented innovations such as Circ, Infinited Fiber Company, Ambercycle and Renewcell, demonstrating that next gen solutions aren't just a future fantasy - but are ready for market now.”